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Client
Gemeente Amsterdam,
GGD
Role
Concept and copy
Year
2023
There are still lots of misconceptions about the risks of HPV amongst young people. To increase vaccination numbers in the city of Amsterdam, we created a campaign that lets the target group do the talking.
By sharing short videos with personal reasons from real young people in Amsterdam, we’ve succesfully contributed to increasing vaccination numbers and debunking myths about the virus.
Kim Ritskes, 2024 ©